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Introduction The client is a seafood trading and distribution company based in the Middle East, supplying seafood to hotels and food service companies across the UAE. The company sources seafood from India and Vietnam, stores inventory locally in the UAE, and distributes it across multiple customer segments. While revenues were stable, the business was increasingly constrained by working capital pressure.   Challenge The company faced significant cash flow stress, with cash l

Introduction The client is a leading dental distribution company in Kerala with 2,000+ customers and 3,500+ SKUs, serving dental clinics, hospitals, colleges, and labs. Despite its scale, the company followed a uniform sales approach, treating all customers similarly and relying largely on anecdotal intelligence for sales planning. While transactional data existed across systems, it was not being used to drive targeted revenue growth.   Challenge The leadership team lacked cl